How to throw a perfect party

Bringing people together is what Ira Singh does. With F Six Events, she wants to shift the focus on creating authentic connections and meaningful memories. Here’s more from our conversation.

Harper’s Bazaar: What is the idea behind F Six Events? 

Ira Singh: In an industry filled with talented designers, we aim to stand out by interpreting events in unconventional ways. The idea is to be a design-driven company specialising in events that require creative, out-of-the-box thinking with meticulous attention to detail. 

HB: Why did you decide to enter this industry? 

IS: I stumbled into this space during Covid, organising virtual Zoom parties and intimate home events. The success inspired me to scale the company. As a creatively inclined person with a background in architecture, I felt equipped to visualise and create events from an experiential perspective. 

HB: How has the taste of the modern Indian couple evolved over the years? 

IS: Modern Indian couples now aim to provide unique experiences to their guests, with a strong focus on minute details. They are more experimental with design, embracing new ideas. 

HB: What is F Six Homes and the creative process behind curating artisanal home décor? 

IS: F Six Homes is a collaboration between me, my mother Dimple, and my fiancé, Imaan. Inspired by Balinese and Sri Lankan aesthetics, we noticed a gap in the Indian market for similar design philosophies. Our creative process is inspired by natural, sustainable materials, and Indian craftsmanship, aiming to create timeless, locally crafted pieces. 

HB: What are the characteristics that make a successful event designer?

IS: Endless passion for your work is paramount. 

HB: What’s next for F Six Events and Homes? 

IS: For F Six Homes, we hope to open a retail store. Currently, we operate by appointment and online sales. With regard to F Six Events, we are exploring expansion ideas, though these plans are still in progress. 

Lead image credit: F Six Events’

This story originally appeared in Harper's Bazaar India, June-July 2024 print edition.

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