Indian beauty influencers you should follow for major inspo in 2023

Our life’s motto has gradually changed from eat, sleep, rave, repeat to eat, sleep, Instagram, repeat. We’ve all fallen down the social media rabbit hole. Following one content creator after another. From hilarious reels to endless beauty content. And if this is the case, why not make your time worthwhile by following a few accounts that are going to enrich your life and your skincare and beauty routine. 

We’ve curated a list of the beauty influencers to look forward to this year! 

Tarini Peshawaria

 

With a following of 455K under her belt, Peshawaria is undoubtedly one of the most reliable skinfluencers we have. Her content not only gives us some major inspiration to build our own skincare regime but also helps us to weed out all the unnecessary trial and error that might be irritating the skin. She also makes it a point to talk about products that are genuinely worth the investment versus the ones that look good but have no impact. Her flawless skin and informative videos are all the reasons you need to hit that ‘follow’ button. 

Mrunal Panchal 

Known for her offbeat make-up looks, Mrunal Panchal has a cult following of 4.5M. We’ll wait while you lift your jaw off the floor. She first gained popularity on TikTok as a lip-sync artist and after the platform closed in the country, she made Instagram her primary social media platform and moved from lip-syncing to make-up. From simple-chic to maximalist extravagant, she can show you how to do it all. 

Yashwant Singh  

If you fall under the band of people that hoard skincare products without fully knowing what to do with them, you need a guiding force. And Yashwant Singh, with his helpful hacks and tricks, is just that. His inspiration comes from his own struggle with cystic acne. He breaks down skincare, which, let's face it, can feel daunting sometimes, into simple pieces of content. Helpful with a side of a calming aesthetics, he is definitely on our to-watch list of influencers this year. 

Komal Basith 

Komal Basith provides skincare information that cuts through all the clutter that is floating around online. From ingredients that work for various skin concerns and complete beauty guides to unbiased product reviews, her page is a treasure trove of information everyone needs.

Deep Pathare  

Deep Pathare’s page is a one-stop-shop of all things beauty, skincare and sass. From extravagant eye-makeup lewks that give us major inspo, to fashion moments that we’re bookmarking, his page is anything but basic.